The production of interactive multimedia applications
is a complex one, involving multiple steps. This process can be divided into
the following phases:
- Conceptualization
- Development plan
- Preproduction
- Production
- Postproduction
- Documentation
Conceptualization
The process of making multimedia starts with an
"idea" or better described as "the vision" - which is the
conceptual starting point.
Conceptualization involves:
- Identifying a relevant theme for the multimedia title.
- Availability of content
- How amenable is the content to multimedia treatment
- Issues like copyright are also to be considered.
Defining project goals and objectives
Specific goals, objectives and activities matrix must
be laid down.
Goals: In multimedia production goals are general statements of anticipated
project outcomes, usually more global in scope.
Objectives: Specific statements of anticipated project outcomes.
Activities: These are actions, things done in order to implement
an objective.
- Specific people are responsible for their execution,
- a cost is related to their implementation
- There is a time frame binding their development.
Defining the Target Audience
A very important element that needs to be defined at
this stage is the potential target audience of the proposed title since, this
will determine how the content needs to be presented.
Preproduction
The process of intelligently mapping out a cohesive strategy
for the entire multimedia project, including:
content, technical execution and marketing.
The Production Manager undertakes the following
activities.
- Development of the budget control system
- Hiring of all specialists involved in the multimedia development process
- Contracting video and audio production crews and recording studios
- Equipment rental, leasing and purchasing
- Software acquisition and installation
- Planning the research work of the content specialists
- Development of the multimedia
- application outline
- schedules
- Coordination of legal aspects of production
Production
Activities in this phase include:
- Content Research
- Interface Design
- Graphics Development
- Selection of musical background and sound recording
- Development of computer animation
- Production of digital video
- Authoring
Postproduction
In this phase, the multimedia application enters the:
Alpha and beta testing process.
1. Alpha:
Testing conducted internally by the manufacturer
Takes a new product through a protocol of testing procedures to verify
product functionality and capability.
2. Beta:
The second-stage test-version, which is distributed free to a limited
sample of users so that they can subject it to daily use and report any
problems to the manufacturer.
After the "bugs" are fixed, the final version of the program
is released to the general public.
Once the application is tested and revised, it enters
the packaging stage.
It could be burned into a CD-ROM or published on the
internet as a website.
Documentation
User documentation is a very important feature of
high-end multimedia titles.
This includes:
1. Instructions for installing
2. System requirement
3. Developing acknowledgments
4. Copyrights
5. Technical support and other information important for the user.
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